Dogfish Head must have their artists working overtime. Here’s another label from the brewery, although this time it’s a revision of the already existing Dragons & YumYums.
For those who haven’t caught this one on the shelf yet, here’s what the brewery initially had to say about this Flaming Lips inspired beer:
An explosion of fruit in every sip, Dragons & YumYums is an intensely tropical – yet subtlety bitter – pale ale brewed with a combination of dragon fruit, yumberry, passionfruit, pear juice and black carrot juice. Clocking in at 6.5% ABV and 25 IBU, Dragons & YumYums is a first-of-its-kind beer and vinyl collaboration with American rock icons, The Flaming Lips.
The new label keeps the vibe of the original by Marq Spusta (I don’t know if he supplied the artwork for the new one) but almost has a more candy wrapper feel to it with its more whimsical themes and cartoon like characterizations. It almost wouldn’t surprise me if it had “Taste the Rainbow®” typed at the bottom.
The new Dragons and Yumyums label (top) and the original one (below):